March 1, 2010
Tough Customers
Online shoppers learned during the recession how to use the web to find great deals. They’re not going back to their old ways.
http://www.internetretailer.com

February 24, 2010
Beauty Brands Selects MarketLive for New eCommerce Website
>> Read More

February 16, 2010
Ulla Popken Selects MarketLive For New eCommerce Website
>> Read More

February 10, 2010
MarketLive Performance IndexTM v10 Expands Retailers’ Horizons in 2010 by Highlighting Top Seven Trends for eCommerce Growth Based On Very Encouraging Findings
>> Read More

February 2, 2010
MarketLive Index shows further evidence of a rebound in online sales
In another indication that the e-retailing market is coming back to life, fourth-quarter same-store sales for MarketLive Inc. e-retail clients grew 8.54% over Q4 2008 sales, MarketLive, a provider of e-commerce technology and services, tells Internet Retailer.
http://www.internetretailer.com

January 28, 2010
Since overhauling its web site, NeoStrata's sales have grown 50%
Sales have increased by 50% at NeoStrata Co. Inc.'s web site since it began using an e-commerce platform that features improved site navigation and merchandising and promotion features, says Michelle Mooney, senior e-commerce marketing manager for the retailer of skin care cosmetics. The new e-commerce site launched early this month.
http://www.internetretailer.com

January 18, 2010
NeoStrata Launches New Skincare eCommerce Site On MarketLive
>> Read More

January 13, 2010
Skincare Leader H2O Plus Selects MarketLive To Create New eCommerce Site
>> Read More

December 15, 2009
Powr-Flite® Launches Feature-Rich eCommerce Website on the MarketLive Intelligent Commerce Platform for an Unmatched Customer Experience
>> Read More

December 2, 2009
MarketLive Retailers Experience Powerful Start to 2009 Holiday Season with 30.7% Increase in Revenue and a Record 64.2% Jump in Traffic Thanksgiving through Cyber Monday
>> Read More

November 16, 2009
Cuddledown Launches New eCommerce Website on MarketLive to Increase Revenue and Create Cross-Channel Synergies with Company’s Catalog Business
>> Ream More

November 12, 2009
MarketLive Unveils MarketLive Mobile™
>> Read More

November 5, 2009
MarketLive Performance IndexTM v9 Reports Mixed Year-over-Year Results: Visits, Engagement Rates and Revenue Up, Conversion Rates Falls
>> Read More

November 3, 2009
10 Tips to Save on Holiday Gifts
Planning ahead can save you in the end. Make a list of people, and then prioritize. This list will also be your gift shopping budget for the holidays. You can even share your holiday gift lists with family and friends online at KeepandShare.com. For budgeting tips, go to Mint.com and check out its easy budgeting tools. Now carry the list and budget with you on your shopping sprees, and stick to it!
http://www.usnews.com

November 2, 2009
E-commerce Link : Testing, Testing, 1, 2, 3 Optimize your results with multivariate testing
During the economic downturn, marketers had to become smarter at e-commerce. Savvy marketers tested e-mail campaigns, offers, on-site merchandising and targeting. Now, as the economy recovers, they must build on what worked to gain competitive advantage, grow their brands and increase their customer bases.
http://www.targetmarketingmag.com

October 30, 2009
5 Ways to Optimize Social Media ROI
There's a battle raging for the control of e-commerce. On one side are retailers looking to increase market share, accelerate revenue, grow brand affinity and increase customer lifetime value. On the other side are consumers who want to be empowered, increase connectedness, find relevant products, receive feedback from peers, and have interactive and entertaining experiences online.
http://www.allaboutroimag.com


October 29, 2009
Internet Retailer Survey: E-retailers are ready to buy new technology,and they have long shopping lists
A full economic recovery is barely on the horizon, but web retailers already are planning to spend significantly more on new e-commerce technology and services this year.
http://www.internetretailer.com


October 27, 2009
MarketLive enters mobile commerce in style with Armani Exchange
MarketLive is the latest in a series of major e-commerce technology vendors adding m-commerce to the mix. Its first client, Armani Exchange, offers a mobile site that includes a shopping experience complete with vivid imagery and videos
http://www.internetretailer.com

October 23, 2009
Web Retailers Cope with Shipping-Charge Rejection
In response to consumer demands for low or no-cost shipping and the increasing role shipping costs play in online purchase decisions, a growing number of top online retailers are planning free shipping promotions during the 2009 holiday season, the Wall Street Journal reports.
http://www.marketingvox.com

October 23, 2009
Half of '09 Holiday Shoppers to Buy Gifts on Web
More than 55% of US consumers plan to do their holiday shopping online in 2009, and 26% plan to purchase more gifts over the internet than they did last year, according to a study from MarketLive, Inc. and the e-tailing group.
http://seekingalpha.com

October 22, 2009
Retailers Feed Holiday Demand for Free Shipping Increasingly, Shoppers View the Perk as a Given; Buying Enough to Qualify
Online shoppers this holiday season can expect a little something extra from retailers: more offers of free shipping.
Free shipping has already become standard practice for certain retailers, like footwear and apparel sites Zappos.com and Shoebuy.com. Now, as competition heats up, free is becoming the new normal across even more sites.
http://online.wsj.com

October 21, 2009
More People Plan To Shop Online During The Holidays
More people plan to shop online during the holiday season this year (55%) compared to last year (49%), according to a new survey by MarketLive and the E-Tailing Group.
http://www.webpronews.com

October 20, 2009
MarketLive Founder and Chairman, Ken Burke, to Speak About Social Networking in Retail at DMA 2009 Conference and Exhibition
>> Read More

October 19, 2009
With holiday supplies tight, it'll be tough to buy gift that's 'right'
A new survey out today provides both a lump of coal and a Christmas gift for holiday shoppers: Hurry and grab everything on your shopping list because inventories are lean, but don't feel alone or upset about spending the money because your fellow shoppers are looking to splurge.
http://www.suntimes.com

October 19, 2009
Study: More consumers to shop online this holiday season
More consumers will shop online this year for holiday gifts than last year, according to a survey from e-commerce services provider MarketLive and consultancy The E-tailing Group released October 19.
Of the 1,000 consumers queried for the 2009 Mindset of a Multi-Channel Shopper Survey, 55% said they plan to do their holiday shopping via the Web this year, compared to 49% last year.
http://www.dmnews.com

October 19, 2009
Consumer-Focused Shopping Survey by MarketLive and The e-tailing Group Reveals Shoppers Plan to do 55% of their Holiday Gift Buying Online, Up From 49% Last Year
>> Read More

October 5, 2009
Party City Standardizes on MarketLive® v5.5 to Reduce Costs, Improve Merchandising, and Grow Revenues
>> Read More

Septmeber 28, 2009
Country Curtains Launches New eCommerce Site that Blends Creativity, Functionality, and Industry Best Practices to Maximize and Grow Its Online Business
>> Read More

Septmeber 21, 2009
Title Nine Engages Women with Relevant Shopping Experiences and Convenient Customer Service on Newly Launched Site Built on MarketLive
>> Read More


October 16, 2009
Online shoppers plan to buy more holiday gifts on the web
Although most online shoppers say they plan to spend about the same on gifts this holiday season as last, 55% of them plan to do the majority of their shopping online, up from 49% a year ago, according to the 2009 Mindset of a Multi-Channel Shopper Survey, commissioned by e-commerce platform and services provider MarketLive, Inc., and e-commerce consultancy The E-tailing Group. http://www.internetretailer.com

August 28, 2009
School Health’s web sales spike 40% with a more flexible platform
School Health Corp. serves two markets that are constantly changing. It sells medical supplies to schools whose needs can shift quickly, such as when the H1N1 flu virus emerged this year. And it sells to athletic trainers who may suddenly be very interested in a heat and humidity monitor when a heat wave hits just as school football teams are beginning to practice.
http://www.internetretailer.com


August 18, 2009
Greatland Meets Specific Customer Needs With Three Easy-to-Administer eCommerce Websites Built on the MarketLive Intelligent Commerce Platform
>> Read More


August 11, 2009
Using Analytics to Drive Multi-Channel Customer Loyalty
By Mark Pierce, CEO
Over the past two years, retailers have felt the sting of a contracting economy and the reluctance of shoppers to part with hard earned dollars. However, MarketLive's most recent quarterly Performance Index, a survey of over 100 retail sites, found that merchants are starting to experience small gains and show signs of recovery.
http://www.risnews.com


Aug 1, 2009
Deliver relevant, personalized content and offers to increase lifetime customer value
In today’s economy, acquiring highly qualified customers while increasing the amount of products and services they purchase is of critical importance. By making small, manageable improvements, online merchants can increase the lifetime value of each customer, drive repeat purchases and create stronger customer loyalty.
http://www.targetmarketingmag.com


August, 2009
Sport Chalet extends in-store expertise to new e-commerce platform
By Michael Hartnett
Sport Chalet has carved a wide and deep market throughout much of the western United States by making its stores destinations of choice for shoppers seeking the most popular sporting goods and outstanding customer service.
http://www.stores.org


August 3, 2009
New Sport Chalet Site Entertains and Informs Sports Enthusiasts with Immersive Specialty Stores for Running, Baseball, Cycling, and Fitness
>> Read More


July 31, 2009
MarketLive Index shows online sales up 2% in Q2 year over year
Online sales among 160 retailers who drive $2 billion in annual sales grew 2% in the second quarter over Q2 a year ago, Ken Burke, chairman of e-commerce platform provider MarketLive, said yesterday. MarketLive creates its quarterly index based on 160 retailer customers.
http://www.internetretailer.com

July 30, 2009
MarketLive Performance Index™ v8 Reports Top Retailers Achieved Double Digit Year-over-Year Growth; Details Analytics-Enabled Strategies for Optimal Business Performance
>> Read More

July 28, 2009
MarketLive Launches Intelligent Insights™ Solution for Optimal eCommerce Performance through Advanced Site Analytics and Applied eCommerce Best Practices
>> Read More


July 27, 2009
MarketLive offers experts to help retailers understand and apply analytics
Analytics data can be insightful and help retailers uncover valuable information about consumer behavior. But analytics technology can be overwhelming. A new service from e-commerce platform provider MarketLive seeks to help online retailers understand analytics and how to use the information to boost sales.
http://www.internetretailer.com


July 21, 2009
Sundance Catalog to Launch Upgraded Website in the Fall
Sundance Catalog will launch a new Web site in the fall, leveraging MarketLive's Intelligent Commerce Platform v5 for enhanced features and functionality. Integration with back end systems and administrative processes will also be improved.
http://www.dmnews.com

July 21, 2009
Sundance Catalog Selects MarketLive v5.5 to Deliver an Even More Dynamic Customer Experience, Streamline Site Administration, and Provide an Intuitive Path to Purchase
>> Read More

July 15, 2009
School Health Launches Two New Sites on MarketLive v5.5 to Grow Online Business, Enhance Customer Satisfaction, and Distance Itself from the Competition
>> Read More


June 2, 2009
Fuel Growth with Customer Ratings and Reviews
By Ken Burke
If you‚re looking to convert new customers to fuel revenue growth, implementing customer ratings and reviews to increase revenues is a great place to start.
For the first time, more than 50% of companies tracked in our MarketLive Performance Index are using them. And these merchants are reaping demonstrable rewards. In fact, product page conversion for sites with customer reviews is 6% higher than those without, according to the Index.
http://multichannelmerchant.com

June 24, 2009
MarketLive Launches Client Innovations™ to Accelerate eCommerce Business Success; Names 15-Year eCommerce Veteran Hamilton Hunt Vice President
>> Read More

June 15, 2009
MarketLive® Forms Strategic Alliance with Bronto Software® and MyBuys®
>> Read More

June 15, 2009
MarketLive Launches Next-Generation Intelligent Marketing and Merchandising Suite
>> Read More

June 8, 2009
Simon Pearce Select MarketLive® for eCommerce Citing Company’s Ongoing Commitment to Technology Evolution and Proven Reliability
>> Read More


June 1, 2009
Finding the Perfect Balance
MarketLive customer, Gaiam, follows its mantra with a holistic approach to marketing and close attention to sustainability and profitability.
http://www.allaboutroimag.com

June 3, 2009
Leading Cosmeceuticals Provider, NeoStrata, Chooses the MarketLive® Intelligent Commerce Platform™ to Strengthen its Brands, Grow Revenue and Expand its Reach
>> Read More


June 2, 2009
Fuel Growth with Customer Ratings and Reviews
By Ken Burke
If you‚re looking to convert new customers to fuel revenue growth, implementing customer ratings and reviews to increase revenues is a great place to start.
For the first time, more than 50% of companies tracked in our MarketLive Performance Index are using them. And these merchants are reaping demonstrable rewards. In fact, product page conversion for sites with customer reviews is 6% higher than those without, according to the Index.
http://multichannelmerchant.com


June 1, 2009
MarketLive Congratulates Its Merchant Customers for Being Recognized in the Prestigious Internet Retailer Top 500 List
>> Read More


May 14, 2009
Powr-Flite Selects MarketLive for eCommerce Site
Powr-Flite reportedly has selected MarketLive to create a new eCommerce site to differentiate its brand, streamline site management and marketing operations and increase revenue.
According to MarketLive (News - Alert) officials, the new online store will be built on the company’s hosted “Intelligent Commerce” platform. Powr-Flite says it selected MarketLive after Nancy’s Notions, a sister company, launched its own business-to-consumer eCommerce site on MarketLive’s platform last year.
http://asterisk.tmcnet.com

May 12, 2009
Powr-Flite® Selects MarketLive® Intelligent Commerce Platform to Create New Feature-Rich eCommerce Site
>> Read More

May 4, 2009
MarketLive Intelligent Commerce Platform Profiled in Aberdeen Group’s Analyst Insight
>> Read More


May 1, 2009
Boost Customer Experience
After a challenging holiday season, merchants face seemingly paradoxical imperatives in 2009: Continue e-commerce growth while holding the line on expenses. Now more than ever, merchants must invest wisely to stay competitive, and continue to improve and innovate online.
http://www.targetmarketingmag.com


April 30, 2009
Q1 is a mixed bag for e-retailers
New data from e-commerce software provider MarketLive shows the vendor’s e-retailers are feeling the effects of the stormy economy. However, the MarketLive Performance Index also uncovers a few bright spots among online merchants. Bounce rates are down compared to last year, according the vendor’s Q1 analysis of 100 of its e-retailer clients, and a healthy number of e-retailers are still reporting increases in year-over-year sales. 42% of the online merchants say sales grew from Q1 of 2008. The growth rate averaged 15%.
http://www.internetretailer.com

April 30, 2009
French Toast, America’s #1 School Uniform Brand, Selects MarketLive Intelligent Commerce Platform v5.5
>> Read More

April 28, 2009
MarketLive Performance Index Volume 7 Explores Balanced Priorities and Winning Marketing Strategies for Success in Today’s Challenging Retail Environment
>> Read More


April 15, 2009
Levelling the Playing Field
Times are undeniably tough, but astute—particularly midsize—retailers can use this moment as an opportunity to gain a competitive edge over their larger competitors. Sahir Anand (Aberdeen Group) gleans ideas on how from Mark Pierce (MarketLive), Jason Marshall (Gaiam), and Erik Martinez (Peruvian Connection).
http://www.globalretailmanagement.com


April 2009
Small Steps Big Gains
By Ken Burke
A tough retail climate is no time for e-retailers to hunker down and resist website improvement. While dramatic changes might currently be cost prohibitive, a number of smaller improvements can yield surprisingly significant results.
http://www.electronicretailermag.com


April 1, 2009
Make small changes
As e-commerce budgets continue to tighten, many companies have put plans for full-site Web redesigns on hold. But that doesn’t mean they should sit back and do nothing for the time being. Small, inexpensive changes can go a long way toward helping retailers reap dynamic results online, according to Petaluma, Calif.-based e-commerce solution company MarketLive.
http://www.chainstoreage.com


April 1, 2009
Peruvian Connection Weaves Stronger Personalization Strategy
…And it's seeing traction for the earliest rollouts of its efforts; for example, the product detail and shopping basket pages are generating a 25 percent lift in average order value as well as an 8 percent lift in conversions, representing approximately 33 percent improvement in revenue. "As traffic has slowed down due to the economy and some of the timing of our other marketing efforts, this approach is turning into a real revenue-saving and generating operation, which is kind of fun," says Martinez...
http://www.internetnews.com


March 16, 2009
MarketLive Update Targets Marketing, Developers The re-launch of MarketLive's hosted platform include upgrades to the selling platform, subscription-based marketing and a developer exchange forum.
By Michelle Megna
As online merchants look for new ways to market themselves in an increasingly competitive climate, e-commerce service provider MarketLive is betting it has the answer with a new subscription-based suite of marketing tools. MarketLive also is taking the wraps off a host of upgrades to its online selling platform and a new developer community network.
"The strategy is based on the fact that to help retailers be successful online, that's not just about selling them the technology, but about building a service for our customers that includes a platform, marketing solutions and a community for support," Ken Burke, founder and chairman of the company, told InternetNews.com.
http://www.internetnews.com


March 10, 2009
MarketLlive unveils e-commerce platform
By Bryan Yurcan
MarketLive, Inc., an e-commerce software and service provider for midsize retailers, announced a “commerce as a service” platform this week, which says it will allow for custom application development and improved integration with back-end systems.
Called “MarketLive Intelligent Commerce,” the suite of services will allow developers with MarketLive’s e-commerce clients to share the company’s applications, technology and best practices, according to Mark Pierce, CEO of MarketLive.
http://www.dmnews.com


March 10, 2009
MarketLive Unveils Commerce-as-a-Service Offering
By Jai C.S., TMCnet Contributing Editor
MarketLive, Inc., an eCommerce software and service provider, has just launched its Commerce-as-a-Service offering - MarketLive Intelligent Commerce. The company claims such service offering as the industry's first available one.
The new offering is specially designed to help mid-sized retailers, catalogers and brand manufacturers achieve greater efficiency and at the same time gain more revenue and brand value.
http://caas.tmcnet.com

March 9, 2009MarketLive Unveils Industry's First Commerce-as-a-Service Offering
>> Read More

MarketLive Intelligent Commerce Solutions Drive Optimal Business Performance
>> Read More

MarketLive Raises the Commerce Technology Bar with Intelligent Commerce Platform
>> Read More

MarketLive Launches Intelligent Connections
>> Read More


March 9, 2009
MarketLive announces a technology exchange for its online retailer clients
Developers at the more than 100 online retailers that use MarketLive Inc. e-commerce technology will be able to share enhancements they make to the MarketLive platform, the vendor announced today.
A handful of retailers have been testing the Developer Exchange community, and the service will be open April 2 to all of the mostly midsized retailers that use MarketLive technology.
Among the developers that have been testing out the system is Micah Davis of boot manufacturer and web retailer LaCrosse/Danner. ³We¹ve been making progress and developing our own modules, and so have other clients, working in isolation,² Davis says. ³This allows us to harness the development from one another.² Participants are not obligated to make available all their enhancements to other members of the forum, MarketLive says.


February 5, 2009
Cuddledown Selects MarketLive® v5.5 eCommerce Suite to Strengthen its Online Channel and Deliver Improved Service to Customers
>> Read More


March 5, 2009
Met with MarketLive execs today. Great to hear ML is bouncing back. 100 clients strong. 80% of them on current version. More news to come.
http://twitter.com

February, 2009
Three recession defense tactics for online retailers in 2009
By Ken Burke
It’s February. Winter still has us in its grip and apparently, so does the economic downturn. Fortunately, there are specific things online retailers can do to mitigate its effects. The other good news is that growth in the online channel still outpaces brick-and-mortar.
This year brings significant challenges for online retailers including higher expectations from online shoppers, limited resources with which to drive sales and the need to build customer loyalty in the face of increased competition. Consumers also look to spend less, yet they still expect stellar experiences online.
This means that two priorities have superseded all others: (1) meeting customer demand for real value and lower prices, and (2) maintaining sales and revenue momentum. While these goals may seem diametrically opposed, it’s possible to satisfy customers’ needs while still setting yourself up for success in the uncertain mood of 2009.
http://www.targetmarketingmag.com


February 23, 2009
Title Nine Upgrades to MarketLive eCommerce Suite v5.5
>> Read More


Feb 10, 2009
Cuddledown selects MarketLive to strengthen its online channel and deliver improved service to customers
MarketLive, a provider of e-commerce software and services, has announced that Cuddledown, a manufacturer of bedding, sleep accessories and home furnishings, has selected MarketLive version 5.5, to strengthen its online channel and deliver improved service to customers.
http://ecommerce.cbronline.com


January 29, 2009
MarketLive Performance Index™ Volume 6 Indicates Retailers Weather Challenging Holiday Season with Gains In Visits and Orders, and Modest Revenue Growth
>> Read More


Jan 29, 2009
Customers still using the Web to research deals
MarketLive, an e-commerce software provider, has found that while visits, orders and revenue for online retailers all increased in the fourth quarter of 2008, conversion rates fell. The research shows that more consumers are using the Internet for shopping purposes, but they move quickly from site to site and often make their actual purchases at traditional stores after doing online research. Internet Retailer (01/2009)


January 27, 2009
MarketLive Receives Highest Possible Score for Product Focus in Leading eCommerce Industry Report; Demonstrates Momentum in Key Business Areas
>> Read More
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