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MarketLive News
The MarketLive® E-Commerce Platform is the leading enterprise-class e-commerce solution that mid-market catalogers, retailers, and brand manufacturers employ to grow their business. Check back here often to see how MarketLive is changing the e-commerce landscape with the launch of new online retail sites and the latest innovations in retail technology.
May 13, 2013
Building Compelling Content to Compete With Amazon
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May 6, 2013
Retailers Across Verticals Personalize With Digital Solutions
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April 29, 2013
How to Convince Shoppers to Buy on their Phones
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April 16, 2013
How to turn your social efforts into gold
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March 18, 2013
Three Ways ETailers Can Create "Uniquely Irresistible Appeal" In 2013
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March 7, 2013
Crazy Shirts Launches its New Site on MarketLive
The new site is optimized specifically for modern shopping from tablets and smartphones.
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March 4th, 2013
How to Optimize Customer Service Across Touchpoints
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February 4th, 2013
Optimizing for Today's Tablet Shoppers
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December 20th, 2012
Reap holiday rewards with these top 3 mobile best-practice tips
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December 18th, 2012
Tips for Optimizing SEM Efforts, Part 2
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December 11th, 2012
Tips for Optimizing SEM Efforts, Part 1
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December 10th, 2012
Last-minute Tips for Free Shipping Day Success
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December 10th, 2012
'Tis the Season To Be Shopping
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December 1st, 2012
How to Design Email for Mobile Users
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December 1st, 2012
Something for nothing: Ships for free
Once a bonus, online retailers are paying the postage to make the sale.
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November 26th, 2012
Brands Respond to Mobile Customer Service Demand
Airlines, telecoms and automotive manufacturers lead the way with mobile service and support
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November 21st, 2012
Mcommerce shows use of channel will boost holiday sales
The research has shown that shopping can be boosted on a number of different levels.
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November 19th, 2012
9 Ways Mobile Commerce Will Increase Your Holiday Sales
Experts in mobile commerce and retail marketing share tips on how you can use mobile apps, QR codes and mobile commerce to boost sales this holiday season.
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November 19th, 2012
Activities of Mobile Holiday Shoppers
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November 18th, 2012
eCommerce Stock Outlook - Nov. 2012 - Industry Outlook
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November 15th, 2012
Getting Ready for it? Black Friday/Cyber Monday That Is...
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November 13th, 2012
3 Triggers to Boost Your Email Marketing
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November 9th, 2012
A united front
Ken Burke of MarketLive contends retailers must provide consistent messaging across channels.
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October 31st, 2012
A Focused Approach to Acquiring Email Subscribers
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October 29th, 2012
Time It Right: Sweet Spot Emerges for Snagging Best Holiday Gift Deals
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October 4th, 2012
E-retailers attract more visits and boost sales 15.9% in Q3
Site visits increase 12.7% for retailer clients of MarketLive.
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October 22nd, 2012
Email Timing Crucial for Success
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October 18th, 2012
Online Merchants Show Strong Signs of Growth in Q3
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October 17th, 2012
Will Mobile Shoppers Still Lead Marketers This Holiday?
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October 17th, 2012
3 de cada 10 usuarios utilizará el móvil para sus compras navideñas
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October 16th, 2012
Survey reveals heavier dependence on mobile for holiday shopping this year
Mobile will be a major purchase medium this year, compared to last, according to new research from MarketLive, as more holiday shoppers plan shopping trips, compare prices and make purchases via their devices.
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October 16th, 2012
Online Hopping This Holiday Season Predicted to Top Last Year's Sales
Online shoppers in the U.S. will spend $54.47bn this holiday season – nearly a 17-percent increase over the $46.63bn spent last year, according to the 2012 Mindset of a Multichannel Shopper survey.
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October 16th, 2012
MarketLive Customer Website Visits & Sales Up in Q3 2012 Over Q3 2011
E-Merchants Successfully Use MarketLive Capabilities and Guidance to Achieve Record Results
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October 16th, 2012
Reviews, web content to drive holiday shopping: What does your site say about your brand?
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October 16th, 2012
How Much Business Will You Lose This Holiday Season IF You Are Not Mobile?
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October 15th, 2012
16pc of shoppers to do most of their holiday shopping via mobile: report
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October 15th, 2012
Is M-Commerce All Malarkey?
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October 15th, 2012
Clothing, Gift Cards Top Choices This Coming Holiday Season
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October 10, 2012
Survey: Mobile devices to get big play over the holidays
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October 10, 2012
Value and price compete with free shipping for the hearts of holiday shoppers
And more consumers will head to Amazon for gifts this year, a survey says.
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July 19, 2012
Bronner's Christmas Wonderland Selects MarketLive to Launch eCommerce Site
World's Largest Christmas Superstore Expedites Time-to-Market With MarketLive's Breakthrough Jump Start Program
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June 28, 2012
MarketLive gives mid-sized e-retailers a 'Jump Start'
E-commerce platform provider MarketLive today introduced a service that enables mid-sized e-retailers to quickly set up relatively simple and low-cost online retail sites.
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May 4, 2012
Top eCommerce Sites Honored at MarketLive Merchant Awards
Not all of the coolest award shows are attended by George Clooney, hosted by Ricky Gervais, and broadcast on national television. This week, for example, MarketLive rolled out the proverbial red carpet for the biggest and fastest rising stars in the world of eCommerce.
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April 9, 2012
How to Earn Trust in Facebook Commerce
There's been a wave of recent press coverage about brands such as Nordstrom and Gamestop closing their Facebook stores – ecommerce applications that allow followers to make purchases without leaving the social environment – due to lackluster results. The headlines have left the ecommerce community wondering whether Facebook can ever be a viable selling tool.
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February 28, 2012
Ulla Popken integrates MarketLive tool for Facebook store
MarketLive Inc announced that plus-size women's apparel cataloger, Ulla Popken, has launched a new Facebook store that is fully integrated with its MarketLive eCommerce platform.
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February 28, 2012
MarketLive Achieves Major Milestones within 12 Months
Company Credits New Customer Signings, Increased Revenue among MarketLive Merchants and Product Enhancements that Include Mobile and Facebook.
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February 24, 2012
MarketLive® Performance IndexTM Vol.17 Reveals Dramatic Increase in Year-Over-Year Revenue with 20 Percent Spike
Report Details Shopping Behavior and Offers a Look Ahead
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February 32, 2012
Plus-size retailer selling merch on Facebook
Plus-size women's apparel cataloger Ulla Popken has launched a new Facebook page integrated with MarketLive's e-commerce platform.
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February 22, 2012
Ulla Popken Launches Facebook Store Powered by MarketLive
MarketLive, Inc., the leading provider of enterprise-class eCommerce technology and services, today announced that plus-size women's apparel cataloger, Ulla Popken, has launched a new Facebook store that is fully integrated with its MarketLive eCommerce platform.
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February 22, 2012
e-Commerce Stock Outlook - Feb. 2012
The Electronic Commerce, or e-commerce, industry is one of the fastest moving sectors of the economy. The industry is evolving very rapidly, so data collection and evaluation are particularly difficult. Consequently, one has to rely largely on surveys by both government and private agencies.
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February 15, 2012
A Critical Look at Ecommerce Ratings and Reviews
One of the best ways to improve your own ratings and reviews is to evaluate and emulate what the leaders are doing. This article examines several of the best techniques being used today and describes how you can benefit by implementing similar methods.
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February 3, 2012
Christmas 2011: a Great Example of Smarter Commerce in Action
In conjunction with IBM's Smarter Commerce initiative, the SMB Group and CRM Essentials are working on a series of posts discussing how technology is empowering today's customer, and why companies have to change their approach in order to build strong relationships with them. This is the fourth post in the series.
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February 3, 2012
Online Merchants Grow Q4 2011 Visits, Revenues Y-O-Y
The online merchants who comprise the MarketLive Performance Index made significant year-over-year gains in areas such as visitors and revenues during Q4 2011, according to a February 2012 report from MarketLive.
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January 5, 2011
Getting ‘lookers’ to come back and buy
When totes Isotoner Corp. noticed that a lot of online shoppers came to its e-commerce site repeatedly just to look at a single product category, such as its umbrellas, gloves, or boots, it realized that it would be best served to reach out to those consumers with segmented e-mail marketing pitches focused on the category.
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January 4, 2012
BuySAFE and MarketLive Join Forces
Ecommerce software provider MarketLive and Buysafe, a provider of conversion and customer satisfaction programs for Internet retailers, announced a partnership today that is indicative of the steps many are taking to improve customer confidence and ramp up sales.
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December 22, 2011
High-End Online Retailers Exploit Trend With Free Return Shipping
With some online retailers offering free return shipping for years, such as Zappos.com (NASDAQ:AMZN), other web and catalog retailers are joining the trend this holiday season to enable consumers to return their packages back for free.
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December 22, 2011
MarketLive Merchants Experience Increase in 2011 Holiday Revenues
MarketLive, a provider of eCommerce software and services for midsized specialty retailers has just announced the results of their holiday sales activity from last week.
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December 21, 2011
3 Last-Minute Tips to Boost Holiday Sales
Many merchants kicked off holiday promotions in October, so this week probably feels like the end of a long campaign. But rather than wind down, merchants should muster strength for a final push with a series of last-minute tactics to help shoppers across the finish line.
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December 21, 2011
Marketers Have Work Ahead with Hotmail
As Microsoft continues to tweak Hotmail with measures to curtail graymail from recipients' inboxes, the ramifications for marketers become clearer.
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December 20, 2011
More online retailers offer free shipping for returns
The marching orders going forward include an additional shipping freebie that's becoming the latest consumer demand for folks who want to send back gifts or purchases: free reverse shipping.
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December 13, 2011
Full Facebook integration isn’t just for big retailers anymore
Plus-size apparel retailer Ulla Popken is about a week away from rolling out its new Facebook store, one that is integrated with its MarketLive Inc. e-commerce platform, says Michelle Richenderfer, the retailer’s director of marketing.
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December 9, 2011
Watching margins, but capturing sales
Consumers continued to shop hard online this week even as e-retailers eased off on discounts, showing that the money-saving deals e-retailers offered last week didn’t deplete consumers’ demand.
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December 5, 2011
The Case for Fewer Emails
Ever since Microsoft updated Hotmail with new tools that allow users to segment email marketing messages, marketers have been watching to see how the change will impact open rates.
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November 18, 2011
Countdown to Black Friday
For decades the day after Thanksgiving, known as Black Friday, has marked the unofficial start of the holiday shopping season.
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November 16, 2011
4 Last-Minute Ecommerce Tweaks for Black Friday
Thanksgiving, Black Friday and CyberMonday are coming up fast. As the first and biggest red-letter days on the holiday shopping calendar, they’re likely to set the tone for the rest of the season to come.
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November 10, 2011
Weekly Emails Most Preferred by Consumers
39% of consumers would like to receive emails weekly from retailers with whom they have opted in, according to a November 2011 white paper from MarketLive and the e-tailing group.
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November 8, 2011
totes>>ISOTONER Grows Revenues Using The MarketLive Intelligent Commerce Platform With MyBuys And Bronto For Relevant, Targeted, Cross-Channel Campaigns
MarketLive, Inc., the leader in eCommerce software and solutions, recently announced that totes»ISOTONER, the world's largest marketer of umbrellas, gloves, slippers, and other weather-related accessories, has implemented a cross-channel marketing solution that seamlessly integrates MyBuys, the leader in cross-channel personalization, and Bronto Software, the leader in cross-channel marketing, with the MarketLive Intelligent Commerce platform to increase revenues through relevant, targeted campaigns.
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November 7, 2011
Here’s to a Happy Holiday Shopping Season
Online revenue increased 18.14% year over year in the third quarter for more than 100 retailer clients of e-commerce technology provider MarketLive Inc. MarketLive did not provide actual revenue figures.
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November 7, 2011
MarketLive Report Suggests a Promising Holiday Season
E-commerce provider MarketLive has released a report that examines the third-quarter performance data from more than 100 retail sites, as well as provides tips for the upcoming holiday season.
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November 2, 2011
Holiday Shopping: Most People Will Buy At Least One Gift Online
Tomorrow is November 1, and that means that if you aren’t already hawking your holiday wares, you’re late. But don’t worry.
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October 31, 2011
Holiday Shopping: Most People Will Buy At Least One Gift Online
Tomorrow is November 1, and that means that if you aren’t already hawking your holiday wares, you’re late. But don’t worry. MarketLive just published their 2011 Holiday Shopper Survey and it’s loaded with information that will help online retailers see black this holiday season.
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October 28, 2011
Online Merchants Gain Q3 Visitors, Revenues YOY
he online merchants who comprise the MarketLive Performance Index made solid year-over-year gains in areas such as visitors and revenues during Q3 2011, according to an October 2011 report from MarketLive.
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October 28, 2011
Consumers continue to show strong interest in ecommerce
Consumers are increasingly browsing and making purchases from ecommerce websites, according to a new report from MarketLive.
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October 28, 2011
Ecommerce Digest: Free shipping still best; DHL e-retail success;
Rounding up more news on e-commerce shipping from around the world, including from the US, the UK and Germany…
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October 27, 2011
How to: Maximize Your Online Sales This Holiday Season
In the height of smartphones, the importance of Google and mobile marketing – more merchants have gone online: no-brainer, right?
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October 27, 2011
MarketLive Survey Says: Consumers to Spend More and Buy More Online this Year
MarketLive 3rd Annual Holiday Shopping Survey Indicates Consumers Will Buy More Gifts and Spend More Money Online This Year
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October 26, 2011
Petaluma e-commerce company says online shopping to rise
Holiday shoppers will spend more money with online retailers this year, according to a survey released Wednesday by MarketLive, a Petaluma company that makes e-commerce technology.
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October 26, 2011
Low prices and free shipping make for prosperous holidays
A Deloitte survey also finds that more consumers will shop online this year for presents.
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October 26, 2011
MarketLive® 3rd Annual Holiday Shopping Survey Indicates Consumers Will Spend More Online This Year
MarketLive, Inc., the leading provider of enterprise-class eCommerce technology and services, today announced that its 2011 Holiday Shopper Survey shows that consumers plan to increase their holiday gift purchases from Internet retailers.
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October 20, 2011
E-retailers book an 18% revenue increase for Q3
The increase points to a healthy holiday shopping season, MarketLive says.
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August 15, 2011
A (sales tax-free) 'mini-Thanksgiving' weekend
Multichannel merchants say they get a boost from sales tax "holidays". As has been the case for several years, the state of Tennessee this summer allowed shoppers to buy all the apparel and back-to-school items they wanted at retailers without having to pay sales tax on the first Friday of August and the following weekend.
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June 24, 2011
MarketLive Makes A Case For Full E-Commerce Integration On Facebook
MarketLive, an eCommerce Platform-as-a-Service solution company, whose clients include Design With Reach, Gaiam, Intermix, H2o+, Perricone MD, title nine and Armani Exchange, has entered the social, Facebook commerce arena by launching MarketLive Social Store for Facebook.
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June 9, 2011
Facebook Retailers Searching for Best Practices
Facebook's purpose, first and foremost, is to operate as a social networking site, connecting friends and families, but businesses have a legitimate place on Facebook as well.
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June 8, 2011
Two platform releases simplify ecommerce
As more consumers log on to the Internet to find product deals and to make purchases, etailers are racing to catch up. Two new releases, one for ecommerce and one for the social space, may simplify online shopping even more. First, the social solution from MarketLive which turns a Facebook profile page into a fully operation social storefront.
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June 7, 2011
MarketLive Adds Social Stores For Facebook
The hosted e-commerce service lets Web stores plug into Facebook pages or apps.
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June 6, 2011
Two platform releases simplify ecommerce
MarketLive Merchants Get MyBuys Remarketing
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June 6, 2011
MarketLive Adds Social Stores For Facebook
Apparel merchant Ulla Popken is among the first to use social commerce software from MarketLive.
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March 3, 2011
Two platform releases simplify ecommerce
Do you think if you ask someone to "like" you on Facebook, they'll do it? Chances are some people will, but if you give someone an incentive to like you, you'll have a better chance at grabbing that Facebooker's attention.
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March 2, 2011
MarketLive Adds Social Stores For Facebook
At a time when shopping has lost most of its glamour, the star power of Apple's iPad has retailers' hearts beating faster.
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Januarary 20, 2011
Grow Through E-commerce
Sales of cosmetics, fragrances and personal care products have bloomed onlineand prospects for growth are the very picture of beauty.
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