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MarketLive Customers Out-Perform Industry With 15% Revenue Increase According to Performance Index Report

Mid-Year Survey Also Spotlights Mobile and Tablet Trends

Petaluma, CA – August 28, 2013MarketLive,the leading provider of eCommerce technology for high-growth merchants, today announced results of their mid-year Performance Index™ report. The mid-year analysis of eCommerce metrics shows that MarketLive customers saw a 15 percent average increase in revenues during the first half of 2013, easily out-performing the industry forecast of 9-to-12 percent ( 2013 annual forecast).

In addition to the 15 percent average year-over-year (YOY) revenue increase so far this year, MarketLive customers also experienced:

These across-the-board positive results demonstrate the ways in which MarketLive's Insightful Commerce technology can help online retailers compete effectively even in an eCommerce environment often dominated by Amazon.

"Our customers rely on MarketLive for insights to help them constantly meet market needs," said Ken Burke, founder and Chairman of MarketLive. "As this Performance Index shows, the world of eCommerce is growing ever more complex. MarketLive continues to improve the levels of insight we provide retailers, so we can help them be more effective in converting customers and growing revenue. This year, we think there are best practices in mobile and tablet, in particular, that will help our customers perform effectively during the holidays."

Mobile & Tablet Trends
In this latest edition, MarketLive's Performance Index also includes a spotlight analysis of mobile and tablet trends, showing tablets leading the way:

At the growth current rate, mobile and tablet traffic is expected to account for almost half of all website visits within the year.

Recommendations for Retailers
At a high level, eCommerce success increasingly depends upon making real connections with consumers as quickly as possible before a competitor diverts their attention. Shopping on multiple devices further drives this need to engage immediately. The lesson is "make each visit count." Beyond the hard metrics, MarketLive recommends that retailers focus on these key areas:

MarketLive's Performance Index reports activity across the entire MarketLive customer base and includes aggregated traffic, site engagement, commerce metrics, and key performance indicators in six market sectors where data is available (apparel & footwear, beauty & health, housewares & furniture, brand manufacturers, brick & mortar, and catalog).

Download our Performance Index Vol 21.

About Marketlive

Since 1995, MarketLive, Inc., has been the leading provider of eCommerce technology and services that help fast-growing companies successfully sell goods and services online. Designed to meet the unique requirements of catalogers, retailers, direct marketers, and manufacturers, the extensible MarketLive® eCommerce Suite and MarketLive's best practices-based Intelligent Selling® methodology enable merchants to enhance their customers' experience online while dramatically improving acquisition, conversion, and retention rates.
The MarketLive platform is the most retail-targeted, fully featured, customizable eCommerce solution on the market today. MarketLive powers many successful retail eCommerce sites, including Armani, Party City, Perricone MD, Sport Chalet, Sundance, Helzberg, John Deere, Title Nine, Intermix and others.
For more information, visit MarketLive. Connect with MarketLive on Facebook and Twitter.