Commerce Strategies

The MarketLive eCommerce Library provides on-going educational support for merchants as they seek ways to optimize the customer shopping experience online, build long term customer loyalty while improving the ROI of their eCommerce web site. Download research reports, MarketLive webinars, and other resources full of eCommerce best practices and strategic insights.

FEATURED PERFORMANCE INDEXES - ORIGINAL RESEARCH
Performance Indexes
Q3 2012 Update: Holding Steady Into the Holidays
The MarketLive Performance IndexTM Vol. 20

Performance Index Report reveals eCommerce merchants are gearing up for a strong Holiday Season.

Q2 2012 Update: Gearing up for a strong holiday
The MarketLive Performance IndexTM Vol. 19

The MarketLive Performance IndexTM shows Strong Year-Over-Year Revenue Growth.

VIEW ALL >
FEATURED WEBINARS - BEST PRACTICE REPLAY
Best Practice
Competing with Amazon: Increasing Content to Build Brand Loyalty

In the first of our series of webinars on competing with Amazon, we'll examine one of the most potentially rich sources of brand appeal: content. The unique content merchants -- and customers -- create around products, service and lifestyle can drive sales, create lasting engagement and boost loyalty to brands of any size.

2013 eCommerce Trends: Standing Out in the Crowd
Cohesive strategies for differetiating your brand across all touchpoints

Online merchants in 2013 face a fundamental challenge: how to stand out in the crowd. Download our latest webinar where we'll look at the three biggest trends shaping the industry and how merchants can apply them to their individual businesses to create uniquely irresistible appeal.

VIEW ALL >
COMMERCE BEST PRACTICE WHITEPAPERS AND DATASHEETS
Performance Indexes
2013 eCommerce Trends: Differentiating Your Brand to Stand Out in the Crowd
Cohesive strategies for differetiating your brand across all touchpoints

Online merchants in 2013 face a fundamental challenge: how to stand out in the crowd. As the market increasingly polarizes, with mega-brands on one end of the spectrum and boutique niche retailers on the other, the trick for merchants of any size is to differentiate their brands by showcasing across touchpoints a winning combination of products, offers and services.

Competing with Amazon: Building Compelling Content
Differentiate Your Brand and Drive Engagement With Unique Content

In the first of our series of whitepapers on competing with Amazon, we'll examine the key areas merchants must invest in to make their unique brands shine – beginning with content, which forms the foundation of a compelling brand experience.

VIEW ALL >